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C-me is a behavioural profiling tool designed to strengthen how people work, communicate and lead. Focused on adaptable behaviours rather than fixed personality types, it gives individuals and teams practical, immediately applicable insights. Jargon-free and built for real-world use, C-me is trusted by organisations including the BBC, Virgin, NHS and HSBC.

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Clarity4D is a colour-based personality profiling tool grounded in Jungian psychology and registered with the British Psychological Society. Using four colour energies, it provides personalised profiles for individuals, teams and organisations, with a focus on self-awareness, communication and development.

Companies creating high-performing teams with C-me

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Why C-me?

Both C-me and Clarity4D use a four-colour framework rooted in Jungian psychology and are designed to help people understand their behavioural preferences and work more effectively with others. C-me focuses specifically on how behaviours adapt across different situations and contexts, and is designed for use across individual, team and organisational settings, with a fully integrated digital platform that gives ongoing access to profiles, team wheels, coaching tools and e-learning in one place.

Four colours, endless application

C-me is built around four colours, each representing a category of behavioural preference. Simple enough to remember from day one, yet rich enough to apply across any team, role or organisational context.

 

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A blended view of behaviour

Our wheel shows colours as a blend, with no rigid divisions or numbers. We reflect that every person is a unique combination of all four colours, flexing between them depending on the situation they are in.

 

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Simple to read, easy to share

Each profile includes two bar graphs and a C visual showing a person's colour order at a glance. A memorable, shareable snapshot that makes it easy for individuals to communicate their preferences to others.

 

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No labels, no fixed categories

We do not ask people to remember a number, a letter or a type. We simply ask them to recognise their top two preferred colours and understand what those colours stand for.

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Flexibility at the core

A C-me profile is not fixed. It reflects how people adapt and flex across different circumstances, giving individuals and teams a more honest, dynamic picture of how they actually work.

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More than a PDF

C-me goes far beyond a simple report. Our colour-based insights are delivered through a rich set of tools and applications, including an Outlook integration and a Microsoft Teams app, allowing you and your team to apply C-me directly in your day-to-day work.

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C-me client testimonies

Hear from our satisfied clients as they share their experiences of using C-me.

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I would definitely recommend the accreditation. It was delivered in a clear, concise and friendly way that was easy to understand. There was room for discussion and time to reflect which was really valuable. 
Claudia Shaw Corportate Partnerships Executive at The Kings Trust 
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Fun, easy to understand, flexible/adaptable tool to many purposes, inclusive approach.
Stephanie Lascaud Associate Consultant at Q5
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We have developed a short, intensive accreditation, spread over two successive half-days. It’s designed to be fun and accessible. To get you and your team up to speed, fast. 
Neil Van Niekerk Head of Learning & Development, The Trussell Trust
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Getting busy people working in a client driven commercial environment to free up time for their CPD is pivotal, and where C-me is worth its weight is in how accessible and colloquial it is. It allows us to use it as a shared language (and subsequent understanding) to improving collaboration by understanding each other's preferences.
Gavin Hooper Learning and Development Specialist, Burges Salmon

Where C-me delivers impact

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Transformed employee self-awareness and work relationships 

Our personal behaviour profiles and 360-degree assessments provide insights into personal working styles, promoting better collaboration and stronger team dynamics. 

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Higher performing teams

Through our platform, the C-me Team Wheel visually maps out team members' work styles, facilitating mutual understanding and effective collaboration. 

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More adaptable and inspiring leaders

We provide personal and team behaviour profiles, along with workshop material, to help leaders understand each employee's optimal working conditions. These reports are valuable in all circumstances your people find themselves - for example, personal development, leadership training, resolving conflicts, planning communication campaigns.

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Continual learning and growth opportunities 

C-me’s accreditation certification, e-Learning tool and workshop materials focus on leadership, teamwork, and high-performance behaviours. They offer practical training that supports ongoing improvement and adaptability in the workplace.

FAQ’s

Why do organisations choose C-me?

Organisations choose C-me because it is practical, immediate and built for real-world application. Profiles are simple enough to remember and apply from day one, yet rich enough to support individual growth, team development and organisational change over the long term. With a fully integrated digital platform, Outlook integration and a Microsoft Teams app, C-me fits into how people already work rather than sitting separately from it. And with accreditation completed across two consecutive half-days, practitioners are ready to deliver without extended time out of the business.

Does C‑me use fixed personality types?

Rather than assigning people to fixed colour types or categories, C-me measures four colour energies as a unique personal blend, with no two profiles the same. The focus throughout is on behavioural preferences and how they flex across different situations.

 

How long does the C-me questionnaire take?

The C-me questionnaire typically takes 7 to 10 minutes to complete. It is completed online and results can be interpreted and applied immediately in team and organisational settings.

How does C‑me accreditation work?

C-me accreditation is completed online across two consecutive half-days, preceded by a short pre-reading module. There is no ongoing annual licensing fee required to maintain access to the platform or resources after accreditation.

Is C‑me scientifically validated?

C-me is built on validated psychometric principles, drawing on Jungian theory and contemporary research into adaptable behaviour and workplace effectiveness. Full details of the validation methodology are available on the C-me website.

Who uses C‑me?

C-me is used by organisations of all sizes across a wide range of sectors, including the BBC, Virgin, NHS, HSBC, Premiership Rugby, Wuerth and Burges Salmon. It is suitable for leadership development, team building, coaching, recruitment and employee engagement programmes.

Why people love C-me

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C-me has allowed teams to have conversations about communication and behaviour in a clear, consistent and non-confrontational way.”

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“C-me has given us valuable insight into potential group dynamics as well as a starting point to construct meaningful questions.”

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“C-me is an enabler to support everyone at LMG to be more aware, involve the right people and to create a solution approach.”

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“C-me has helped enable our teams in understanding and appreciating difference.”

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“It helped us appreciate each other’s communication preferences better, and understand and avoid previous areas of misunderstanding.”

Gemma Simmonds Colas Rail
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“Participants on the course state that they are more measured in their responses and have a greater understanding of peoples behaviour.”

Samantha Westbrook
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“C-me has coloured our working world and improved our working relationships.”

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“C-me has been a critical tool to enhance our new performance review process.”

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“The great strength of Cme is its accuracy and its simplicity to use.”

Whether you’re a global brand, Fortune 500 organisation, nonprofit, or startup, C-me is tailored to fit teams of any size.

If you would like to discuss how we can help your business, book a call with us.
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