Looking for
an alternative
to Belbin?

C-me is a behavioural profiling solution designed to strengthen how people work, communicate and lead. Focused on adaptable behaviours rather than fixed personality types, it gives individuals and teams practical, immediately applicable insights. Jargon-free and built for real-world use, C-me is trusted by organisations including the BBC, Virgin, NHS and HSBC.

Belbin is a research-based team role framework used by organisations to improve collaboration and team performance. It identifies nine clusters of behaviour that contribute to team performance, using a Self-Perception Inventory alongside Observer Assessments. Reports show individual and team behavioural strengths and preferred working styles.

Companies creating high-performing teams with C-me

Why C-me?

Both C-me and Belbin focus on behaviour at work and are used by organisations to improve collaboration and performance. Some organisations choose to use C-me alongside Belbin. Others explore C-me when they are looking for a behaviour-focused tool with an individual development scope, a colour-based framework, and a fully integrated digital platform.

Four colours, endless application

C-me is built around four colours, each representing a category of behavioural preference. Simple enough to remember from day one, yet rich enough to apply across any team, role or organisational context.

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A blended view of behaviour

Our wheel shows colours as a blend, with no rigid divisions or numbers. We reflect that every person is a unique combination of all four colours, flexing between them depending on the situation they are in.

Simple to read, easy to share

Each profile includes two bar graphs and a C visual showing a person's colour order at a glance. A memorable, shareable snapshot that makes it easy for individuals to communicate their preferences to others.

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No labels, no fixed categories

We do not ask people to remember a number, a letter or a type. We simply ask them to recognise their top two preferred colours and understand what those colours stand for.

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Flexibility at the core

A C-me profile is not fixed. It reflects how people adapt and flex across different circumstances, giving individuals and teams a more honest, dynamic picture of how they actually work.

C-me client testimonies

Hear from our satisfied clients as they share their experiences of using C-me.

READ OUR SUCCESS STORIES

I would definitely recommend the accreditation. It was delivered in a clear, concise and friendly way that was easy to understand. There was room for discussion and time to reflect which was really valuable.

Claudia Shaw Corportate Partnerships Executive at The Kings Trust

Fun, easy to understand, flexible/adaptable tool to many purposes, inclusive approach.

Stephanie Lascaud Associate Consultant at Q5

We have developed a short, intensive accreditation, spread over two successive half-days. It’s designed to be fun and accessible. To get you and your team up to speed, fast.

Neil Van Niekerk Head of Learning & Development, The Trussell Trust

Getting busy people working in a client driven commercial environment to free up time for their CPD is pivotal, and where C-me is worth its weight is in how accessible and colloquial it is. It allows us to use it as a shared language (and subsequent understanding) to improving collaboration by understanding each other's preferences.

Gavin Hooper Learning and Development Specialist, Burges Salmon

Where C-me delivers impact

Transformed employee self-awareness and work relationships

Our personal behaviour profiles and 360-degree assessments provide insights into personal working styles, promoting better collaboration and stronger team dynamics.

Higher performing teams

Through our platform, the C-me Team Wheel visually maps out team members' work styles, facilitating mutual understanding and effective collaboration.

More adaptable and inspiring leaders

We provide personal and team behaviour profiles, along with workshop material, to help leaders understand each employee's optimal working conditions. These reports are valuable in all circumstances your people find themselves - for example, personal development, leadership training, resolving conflicts, planning communication campaigns.

Continual learning and growth opportunities

C-me’s accreditation certification, e-Learning tool and workshop materials focus on leadership, teamwork, and high-performance behaviours. They offer practical training that supports ongoing improvement and adaptability in the workplace.

FAQ’s

What is the difference between C-me and Belbin?

Both C-me and Belbin are focused on behaviour rather than fixed personality types and both aim to help people work better together. Belbin centres on team role theory, identifying how individuals contribute within a team context. C-me focuses on how behaviours adapt across different situations and contexts, and is designed for use across individual, team and organisational settings.

Can C-me and Belbin be used together?

Yes. Many organisations use both tools, with each serving a different purpose. Belbin provides insight into team role contributions, while C-me offers a broader view of individual and organisational behaviour. The two approaches can complement each other depending on what you are trying to achieve.

Does C‑me use fixed personality types?

Like Belbin, C-me does not use fixed personality types or rigid style categories. Rather than slotting people into labelled types, it measures four colour energies as a unique personal blend, with no two profiles the same. The focus throughout is on behavioural preferences and how they adapt.

How long does the C-me questionnaire take?

The C-me questionnaire typically takes 7 to 10 minutes to complete. It is completed online and results can be interpreted and applied immediately in team and organisational settings.

How does C‑me accreditation work?

C-me accreditation is completed online across two consecutive half-days, preceded by a short pre-reading module. There is no ongoing annual licensing fee required to maintain access to the platform or resources after accreditation.

Is C‑me scientifically validated?

C-me is built on validated psychometric principles, drawing on Jungian theory and contemporary research into adaptable behaviour and workplace effectiveness. Full details of the validation methodology are available on the C-me website.

Who uses C‑me?

C-me is used by organisations of all sizes across a wide range of sectors, including the BBC, Virgin, NHS, HSBC, Premiership Rugby, Wuerth and Burges Salmon. It is suitable for leadership development, team building, coaching, recruitment and employee engagement programmes.